Thursday, September 11, 2014

The Big Test: Hatchbacks

Small Hatchback Big Test | Mercedes AMG-GT
BMW 2 Series Ragtop | Cherokee Unlimited FWD
    
NEW CARS USED CARS ROAD TESTS AUTO SHOWS FUTURE PHOTOS VIDEOS FEATURES BLOGS FORUMS WOT


The Big Test: 2014/2015 Hatchbacks -
Ford, Hyundai, Kia, Mazda, and VW


These practical daily drivers are a fun answer
for many commuting problems. Which car is tops?


So, you're in the market for a sensibly sized and reasonably styled hatchback. You want to be able to hunt parallel parking spaces without anxiety ("I should have bought a smaller car…"), accommodate four adults in comfort, and be able to inflate the cargo volume at the drop of a second row. And you want to spend less than $30K? Smart thinking, customer. Our Big Test's compact-class hatches are, by straight averages, $27,332 as tested, and boast 60 percent more storage area than their respective sedan counterparts despite measuring 9 inches shorter in exterior length. And that's before folding the back seat.

The comparison rules were simple. We asked the handful of C-segment hatchback manufacturers to share their booty, as long as our haul came with backup cameras, navigation, keyless entry, and automatic transmissions. We encouraged automakers to put their best feet forward and nearly had our entire desired competitive pool -- we were willing to make an exception for the Subaru Impreza (no keyless entry, full stop) but the delivered test car also didn't have nav, and Mitsubishi didn't have a Lancer Sportback for us.

Nevertheless, our well-appointed quintet represented the heart of this specific market: Ford Focus Titanium, Hyundai Elantra GT, Kia Forte5 SX, Mazda3 with the Grand Touring option, and Volkswagen Golf SEL.


FOR THE COMPLETE TEST, CLICK HERE

2015 Volkswagen Golf TSI First Test: A Stronger Link
1500 Miles in a Mazda3 S Grand Touring Hatchback


2015 Kia Forte5 SX First Test: Big Features

2016 Mercedes-AMG GT First Look: AMG's Newest Has Tricky Turbos

2015 BMW 2 Series Convertible First Look

'14 Cherokee Limited 2.4L FWD First Test

2016 Jaguar XE First Look: Compact Kitty

Infiniti Unleashes The Beast Within (sponsor)

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Thursday, September 4, 2014

2016 Mazda Miata Revealed

All-New Mazda Miata First Look | Land Rover Discovery Sport | Camry Pricing | Infiniti Q70S
    
NEW CARS USED CARS ROAD TESTS AUTO SHOWS FUTURE PHOTOS VIDEOS FEATURES BLOGS FORUMS WOT


All-New 2016 Mazda MX-5 Miata Revealed At Last!


Lower Hood, Body a Few of Many Bold Changes for Mazda's Classic


The wait for the 2016 Mazda Miata is over. The fourth-generation roadster was revealed last night at Mazda Raceway Laguna Seca, with popular '80s band Duran Duran providing the soundtrack. These images give us our first glimpse at the iconic sports car.

The 2016 MX-5 ditches the smiley front end of the outgoing generation for a decidedly less friendly-looking Kodofied face. Overall, the car is wider and lower than the model it replaces, with a hood that's "impossibly low," according to Mazda design director Derek Jenkins. Unlike the current car's relatively flat hood, the 2016 model's bonnet features more curves, which flow into the fenders and across the doors until finally angling up over the rear fenders. The front fenders were pulled back to give the car a more cab-rearward look. The rear end features a dramatic taper, which helps accentuate the wide fenders and redesigned taillights.

The new 2016 Mazda MX-5 Miata brings the roadster back to its roots, with an even more driver-focused experience. Now paired with a Skyactiv drivetrain, the new Miata offers a balance of performance and efficiency. A new chassis is said to be 14 percent lighter than before, yet stronger and more rigid. In total, the 2016 MX-5 Miata is 220.5 pounds lighter than its predecessor.

Check out photos of the 2016 Mazda Miata in the gallery below and keep watching this space for more details.


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2015 Camry Pricing Starts At $23,795

1st Drive: Infiniti Q70S: Stretching M Into Q

Chevy Sonic RS Fun Need Not Be Fast

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Tuesday, September 2, 2014

Email Marketing Is Not Dead. Here's Why

Small Business Trends

Newsletter

September 2, 2014

What's Hot

10 of Our Best Email Marketing Articles for Small Business

If you think that email marketing is dead, think again. With most online businesses making most of their money from their email followers, it's clear the approach is still quite vital. With this in mind, Small Business Trends has come up with a list of past articles that can help you in this area. Here's a collection of the best email marketing articles from our archives.


What's New

How to Get the Omnichannel Shopper Into Your Store

Rieva Lesonsky - September 02, 2014

Previously we covered the growing trend for online-only retailers to open physical stores to cater to consumers' desire for a physical, in-store experience . And I've got some more good news for…

Omnichannel  Shopper

5 Banks Allegedly Victims of a Cyberattack

Joshua Sophy - September 02, 2014

10 Resources for Managing Your Online Reviews

Shawn Hessinger - September 02, 2014

How to Fix What’s Wrong With Your Business Plan – You Have One, Right?

Melinda Emerson - September 02, 2014

4 Reasons Business Productivity Software Means Better Business – Period

Chris Miles - September 01, 2014

What the Smartest Voices Have to Say

Elie Chalita of Loqate: Bad Addresses Can Kill Your Customer Experience Efforts

Brent Leary - August 29, 2014

Improving the customer experience is priority number one for many business today. From upgrading their websites to creating mobile apps, everyone is looking to provide customers more reason to buy…

Elie Chalita of Loqate: Bad Addresses Can Kill Your Customer Experience  Efforts

Blast From The Past: What Was Hot One Year Ago?

3 Ways to Use Online Video in Small Business Marketing

Megan Totka - September 02, 2013

If you're not using online video content to draw in traffic and new customers for your small business, you're behind the online marketing curve. Video is a huge platform…


Featured Expert

Each week we feature a Small Business Trends Expert. See all the Experts here.

Tom Giddens

Thomas R. Giddens joined Aflac in 1983 as Assistant Vice President in the Marketing department before serving in the field for 20+ years. In 2007, Tom Giddens' numerous achievements and contributions were recognized when he became the youngest member of the Aflac Sales Hall of Fame. Most recently he was appointed Executive Vice President, Director of Sales. Visit the Aflac WorkForces Report for more information about small businesses and insurance. … More


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