Tuesday, November 14, 2017

11 Ways To Make The Most of Small Business Saturday

Newsletter | November 14, 2017

Small Business Trends Newsletter
Like a Boss! 11 Tips to Own Small Business Saturday and Beyond

Small Business Saturday is a perfect opportunity to boost holiday sales. Last year, 112 million consumers reported "shopping small" on Small Business Saturday, spending $15.4 billion. But have you considered the day as a way to improve business operations and set the stage for year-long success?

Here are 11 ironclad ideas to make the most of Small Business Saturday and beyond.

MAXIFY Your Business Power Lunch Q&A
Nov 14 - Online
In a showing of service and support for its small business, entrepreneurial and home office customers, Canon U.S.A. is partnering with Shark Tank™ favorites and founders of Wicked Good Cupcakes™ Tracey Noonan and Dani Vilagie. Moderated by New York Times bestseller Carol Roth, the self-made mother-daughter duo will host two Facebook Live events at Canon U.S.A. headquarters on Tuesday, Nov. 14 (12:30 and 3:30 p.m. EST) offering first-hand insights, tips and advice for current and aspiring business owners as they head into Small Business Saturday. Viewers will have an opportunity to ask questions from these leading experts via the live feed.
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DIGIMARCON WORLD 2017 - Digital Marketing Conference
Nov 14 - Online
DIGIMARCON WORLD 2017 Digital Marketing Conference takes place November 14th to 16th, 2017. Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DIGIMARCON WORLD 2017’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awareness, improving customer service and gaining insight into today’s latest digital tools.
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2017 Women Entrepreneurs Conference
Nov 18 - Detroit, MI
Held during Global Entrepreneurship Week and honoring Women's Entrepreneurship Day, the 2017 Women Entrepreneurs Conference is a full-day business conference that brings together female entrepreneurs, business experts, media, investors, and community and government leaders to support and celebrate women in business. This year's theme is Connect, Cultivate & Celebrate! The event will also feature an interactive panel discussion, the "Female Entrepreneur of the Year" award presentation, and the opportunity to meet and network with inspiring women leaders and entrepreneurs from across the state. Register today!
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Discover more events on the Small Business Trends event calendar or Submit your small business event for Free!
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2017 - Cyber Security Edition
Did you know that half of America's 28 million small businesses have already been hacked? And the cyber criminals are just getting started. The easiest way to get to your sensitive data is through weak passwords. In this Cyber Security edition of Small Business Trends magazine, we share some password best practices that can prevent your company from being the next victim.

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